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Value Creation in the Pharmaceutical Industry: The Critical Path to Innovation

Alexander Schuhmacher, Markus Hinder, Oliver Gassmann




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 | #2804122 in Books |  2016-04-11 | Original language:English | PDF # 1 |  9.90 x1.20 x6.80l,.84 | File type: PDF | 508 pages

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This practical guide for advanced students and decision-makers in the pharma and biotech industry presents key success factors in R&D along with value creators in pharmaceutical innovation.
A team of editors and authors with extensive experience in academia and industry and at some of the most prestigious business schools in Europe discusses in detail the innovation process in pharma as well as common and new research and innovation strategies. In doing so, they cov...

You can specify the type of files you want, for your device.Value Creation in the Pharmaceutical Industry: The Critical Path to Innovation   |  Alexander Schuhmacher, Markus Hinder, Oliver Gassmann.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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